The Made in UK Collection
Since 1982, the technological innovation and meticulous craftsmanship synonymous with New Balance has been expressed at the highest levels by three simple words: ‘made in England.’
The Made in UK Allerdale
Comfort, well-dressed.
British craft, global appreciation
British craft, global appreciation
British craft is an idea, whether it’s produced by the dedicated craftspeople who have made the small village of Flimby synonymous with the highest levels of craftsmanship, or the groundbreaking young talents across sport, art, and culture who continue to redefine greatness. That’s what makes the words “Made in England” a promise of unmistakable quality.
‘Craft’ doesn’t mean sticking to the way things have always been done for the sake of appearances, and it doesn’t mean novelty for its own sake. It’s about using traditional methods because they are still best way to do something. It’s innovating because there is genuinely a better way that hadn’t been thought of before. No matter what form it takes, British craft is a deliberate, considered approach to achieving the best result in the right way.
British craft is an idea, whether it’s produced by the dedicated craftspeople who have made the small village of Flimby synonymous with the highest levels of craftsmanship, or the groundbreaking young talents across sport, art, and culture who continue to redefine greatness. That’s what makes the words “Made in England” a promise of unmistakable quality.
‘Craft’ doesn’t mean sticking to the way things have always been done for the sake of appearances, and it doesn’t mean novelty for its own sake. It’s about using traditional methods because they are still best way to do something. It’s innovating because there is genuinely a better way that hadn’t been thought of before. No matter what form it takes, British craft is a deliberate, considered approach to achieving the best result in the right way.
Flimby is special. There aren’t too many occasions when the likes of New York, Tokyo, and London are eagerly awaiting the latest happenings in a village of less than 2,000 residents on the coast of the Irish Sea, but that’s the power of true quality. Since 1982, the technological innovation and meticulous craftsmanship synonymous with New Balance has been expressed at the highest levels by three simple words: ‘made in England.’
The Made in USA Seasonal Collection
The Spring/Summer '25 Collection.
New Balance Made in USA footwear contains a domestic value of 70% or more. Made in USA makes up a limited portion of New Balance’s US sales.
